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Leadership

Director of Marketing and Communications Salary

The Director of Marketing and Communications is a senior nonprofit leadership position providing specialized leadership expertise. This benchmark reflects total reportable compensation from IRS Form 990 filings — transparent, verifiable, and independent of management.

Also reported as: DIR OF MKTG & COMMUN, DIR OF MARKETING & COMM, DIR OF MARKETING & COMMUNICATIONS, DIR OF MKTG & COMMUNICATIO, For Dir Mark&Comm,PNR thru 8/23.

U.S. nonprofits · median
$166,657
median
Half of Director of Marketing and Communicationss earn between $137K and $200K.
Organizations
512
Coverage
Latest filings
Strong sample
The full distribution

Not one number — a range.

Compensation for this role spans a wide band. The percentile spread below is drawn from 863 reported positions across 512 organizations.

$114K
$137K
$167K
$200K
$239K
10th25thMedian75th90th
The number depends on organization size

Director of Marketing and Communications pay scales sharply with organization size.

A single national “average” hides more than it tells. Match by size band first — it’s the strongest driver of the range.

Organization size
25th
Median
75th
Orgs
Under $1M
$46,435
$137,045
$161,651
17
$1M – $10M
$115,279
$150,066
$168,851
115
$10M – $50M
$136,750
$163,201
$195,179
180
$50M – $250M
$148,104
$176,527
$205,248
131
Over $250M
$176,810
$199,386
$239,432
55
Total reportable compensation, IRS Form 990. Bands group organizations by total assets reported on Form 990. 25th / 75th are the interquartile range within each band.
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Where would a number land?

Enter a Director of Marketing and Communications’s total compensation to see roughly where it sits in the market distribution.

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Director of Marketing and Communications · market distribution
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Enter a figure to see where it lands.
$137K
$167K
$200K
P25MedianP75
A directional estimate against the market. Your board-ready report places this against a matched peer group and computes the compa-ratio.
About this role

What the Director of Marketing and Communications benchmark represents

The Director of Marketing and Communications is a senior nonprofit leadership position providing specialized leadership expertise. This benchmark reflects total reportable compensation from IRS Form 990 filings — transparent, verifiable, and independent of management. Figures reflect total reportable compensation as disclosed on IRS Form 990 — the number the public and the IRS both see.

What counts toward reported compensation
✓Base salary (Part VII & Schedule J)
✓Bonus & incentive compensation
✓Retirement & deferred compensation
✓Nontaxable benefits & other reportable pay
SOURCE
IRS Form 990 filings
Every figure traces to a public filing. No surveys, no self-reported numbers, no proprietary black box.
MATCHING
Size, geography, mission
Peers are grouped by organization size (total assets), state, and NTEE mission area so the comparison holds up.
SHOWN
Sample size on every band
Organization counts are printed alongside each median, so you can weigh the statistical confidence.
This page is the market. The report is your case.

You’ve seen the range. Your board needs where you land.

The Board Confidence Report places your actual compensation against a matched peer group — with the compa-ratio, full P10–P90 spread, variance signals, and the §4958 documentation your minutes need.

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On this page vs. in the report
•Market medians & ranges — free, here
✓Your compa-ratio & position in range
✓Full P10–P90 percentile detail against your peers
✓§4958 checklist & board discussion language
✓Board deck & discussion guide — $249 Governance tier
Questions about this benchmark

Director of Marketing and Communications compensation, explained.

How much does a nonprofit Director of Marketing and Communications make?+
The national median total reportable compensation is $166,657, though it varies widely with organization size, geography, and mission area.
Where does this salary data come from?+
Every figure is drawn from IRS Form 990 filings — the annual public return most tax-exempt organizations must file. It reflects actual reported compensation, not survey estimates or self-reported figures.
What is included in the compensation figure?+
Total reportable compensation from Form 990 Part VII and Schedule J: base salary, bonus and incentive pay, retirement and deferred compensation, and other reportable and nontaxable benefits.
How current is the data?+
These benchmarks draw on the most recent IRS Form 990 filings available. Because each nonprofit files on its own tax-year cycle and the IRS posts filings on a lag, the figures are blended across filers rather than tied to a single calendar year.
Is this enough to defend our board’s decision?+
It’s the market context. For a defensible file, your board also needs your organization’s position against a matched peer group and contemporaneous documentation — which is what the Board Confidence Report produces.

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